top of page

Meet the coach

Understanding the ancestry of your brand is essential to finding your roots and defining purpose.
Stephanie is an authentic marketer that doesn't sell products or services.
She coaches brands to find their purpose.

Stephanie at McAffe's Knob

Stephanie Potter is a ten-year marketing professional and coach in the office and softball field. She has helped brands and young athletes find their purpose through tough love. 

In 2022, Stephanie was awarded a Gold ADDY from the American Advertising Federation and a Gold Telly, an international award, for a 30-second commercial rebranding a southwest Virginia-based business.


After a bittersweet transition from the brand she loved and created in the corporate world, Stephanie realized her passion was to coach other brands to find their roots and do more than sell products and services.


So here it is, Brandestry, finding your roots.

Brand Partners

Blue Ridge Regional Airport
Class Action Scrappers VA
bottom of page